MKTA 4310 - Current Topics in Marketing

Credit Hours: 3
Contact Hours Lecture: 3
Contact Hours Lab: 0

An elective marketing course designed to expand students’ basic knowledge and skills beyond the Principles of Marketing course. The course will focus on readings and discussions addressing current topics in consumer marketing. May be repeated for credit when course topic changes.

Equivalencies: MKTG 4310 (through Summer 2022)

Campus: ALP

Texas Common Core:
Course Level: Senior